Sales and marketing consultant consultancy audit

So what’s the point of bringing in a sales and marketing consultancy?

Sales and Marketing Consultancy?   Having been brought in as a Sales and Marketing Consultant back in December 2015. I undertook just such a review. The company was a really exciting SME with some pretty zippy products. Initial impressions looked good.   But having spent 24 hours analyzing sales process, forecasts, sales messages, and positioning[...]